Advantages of a Unified Auction
The YieldPro programmatic platform enables the unified auction. With the unified auction every impression is monetized. No revenu will be lost.
The traditional waterfall set up of programmatic platforms, in which impressions are sent from one place to another, results into a loss of impressions up to 15-27%.
EVEN MORE REVENUE
With our solution, where the integration of the SSP and the ad server prevents the lost of impressions, all the demand competes in one single auction resulting into a significant higher eCPM.
YieldPro is connected with the big majority of DSP’s, as a result of which the loss of impressions is further reduced.
Our low overhead and integrated technology guarantees the lowest costs for you. Our unique and exclusive partnership with IPONWEB (world wide biggest supplier of programmatic technology) gives you access to the most advanced setup and programmatic technology solution of all that are available in the market.
Our clients only pay for one advertising technology solution, whereas others usually use 4 to 5 different advertising technology suppliers in order to achieve the same technical advertising solution.
- You can always see the costs of our service on the invoice to you. Our income is equal to the invoices we send to our clients.
- Any proceeds from your digital ad inventory can be paid directly to your bank account.
- YieldPro does not have any interest in the demand side. We only service thesupply side in order to avoid any conflict of interest.
- You have full access to all data related to your ad inventory. We make it easy, organized and complete, 24/7, real time.